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e-Newsletters are an incredibly effective way for your company to keep in touch existing customers. It also acts as a tool create a new customer base. It is a great way to reach the customers without spending a lot of time and money.

This is a great option for organisations which does not want to opt in for hard copies of pamphlets and brochures. The advantage of e-Newsletters over pamphlets is that it saves the printing overhead and the pains of distributing the same. An e-Newsletter is regularly distributed via email so that subscribers could get an idea about new products, services, etc. and also about various products and services of their interest to which they have subscribed for.

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